Main Street Deals Radio Broadcast–11/9/11
by Enoch Chapman
9. November 2011 10:15
My friend Cate asked met to call into her radio show “Main Street Deals” on K-talk Radio. This was the 8 minute segment that I did with them. Enjoy!
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The Pillow Marketing Wake-Up
by Enoch Chapman
4. November 2011 08:28
If you are one of the many who have heard me present on the power of effective marketing you know about my obsession with being direct with your customers. May times I have quoted Barry Sonnenfeld’s movie Men in Black when talking about dealing with people:
Will Smith: People are smart! … Tommy Lee Jones: A Person is Smart. People are dumb, panicky, dangerous animals and you know it!
All too often we take our marketing approach like we are dealing with a PERSON instead of ...
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